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Home » Meta will now charge you for the best AI feature on its smart glasses, and there’s a limit even if you pay
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Meta will now charge you for the best AI feature on its smart glasses, and there’s a limit even if you pay

By technologistmag.com1 July 20262 Mins Read
Meta will now charge you for the best AI feature on its smart glasses, and there’s a limit even if you pay
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Ray-Ban Meta glasses owners are getting less free use out of one of the glasses’ AI features starting this month. Conversation Focus, which isolates and amplifies the voice of the person a wearer is talking to in loud settings, has been capped at three hours of use per month for anyone who doesn’t pay for Meta One Premium. Meta confirmed the change on a support page this week, which also notes that a subscription is not required to use the AI glasses in general.

What the new usage tiers actually look like

Spread evenly across a month, that free allowance comes out to roughly six minutes a day. A single loud dinner or a long meeting where a wearer relies on the feature could use up a meaningful share of it in one sitting. Meta One Premium raises the monthly total to fifteen hours, or about thirty minutes a day, which still isn’t much breathing room for anyone who wears the glasses regularly in noisy settings.

Once either allowance runs out, users will be stuck waiting for it to reset, which will happen monthly for free accounts and at the next billing cycle for subscribers. Meta’s support page confirms that whatever goes unused won’t roll over, so there’s no way to bank extra time for a busier month.

Why the cap is drawing scrutiny

The Verge, which first reported the rate limit, tested Conversation Focus with mobile data turned off and found the feature still worked. That lines up with how Meta described Conversation Focus when it launched last year, as a tool that uses the glasses’ speakers, beamforming technology, and on-device processing to amplify a speaker’s voice.

Since monthly rate limits are usually tied to AI features that rely on server-side processing, a monthly cap on a feature that works entirely offline has raised questions about what’s actually driving Meta’s decision. The company hasn’t said whether Conversation Focus draws on its infrastructure in some way that isn’t obvious from the outside, or whether the limit is simply a way to push more glasses owners to pay a recurring fee.

For Ray-Ban Meta owners, this change means that a feature they already paid for now runs on a limited monthly allowance. It’s unclear whether Meta plans to bring similar caps to other on-device features down the line.

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